Rugged Heart

A decade of work, with a coffee table book as the jewel in the crown
In short

We have proudly worked with the G’day Parks group across all mediums and channels for over a decade. Most recently our work has focussed on the design and production of an evocative road trip coffee table book, Rugged Heart. Our design used a blend of photography, copywriting and hand drawn illustrations that reflect iconic ‘off the beaten track” Australian road trips. You don't pick up this book to just read it, you experience it.



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